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Next Proposal
  • The Next Generation Search Engine Proposal
  • Introduction
    • Web Search is Primitive
    • Request for Comments
    • Defining Terms
  • What's Wrong with Web Search?
    • Poor Quality of Search Results
    • Commercial Dominance of the Web
    • Suppression of Better Content
    • Poor Searcher Productivity
    • Lack of Competition
    • Lack of Privacy
  • How We Are Open
    • Radically Open
    • Open Data
    • Open Algorithms
    • Open Finances
  • Your Ownership and Privacy
    • Radical Ownership
    • Private by Default
    • Your Data
  • How We Make Search Better
    • Fixing Stale Results
    • Local First
    • Advanced Features
    • The Trust Network
    • How We Monetize
  • Appendixes
    • Overview
    • Making a Better World
    • Outside Initial Scope
    • History of Web Search
    • The History of Web Search
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  1. What's Wrong with Web Search?

Lack of Competition

PreviousPoor Searcher ProductivityNextLack of Privacy

Last updated 4 years ago

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Google owns the vast majority of the web search market. When a single company dominates any market it often results in:

  • An Inferior Product - Since competition is not constantly spurring innovation it is easy for products/services to stagnate.

    • Even if a company is pushing forward with innovation the lack of competitors using innovative methods to improve search may result in a myopic focus on micro gains within existing technologies.

  • Inferior Customer Service - Since there is no alternative, customers are forced to work with the company on it's terms.

We are aware of several robust competitors to Google including Bing and DuckDuckGo. We believe they are doing great work BUT that they are competing with Google within it's own paradigm and that this will be ultimately unsuccessful. Thus we still see a space for other competitors like us.

Further Resources

  • Gilad Edelman. . wired, 12/18/2020.

  • . DOJ, 10/20/20.

    • Includes link to download entire complaint that has been filed by DOJ.

Google's Antitrust Cases: A Guide for the Perplexed
Press Release from the Department of Justice on Suing Google For Violating Antitrust Laws